I decided to choose between a Pop song and an R’n’B influenced song. These are very mainstream and will be a challenge however these are the two genres I have the most knowledge on.
Pixie Lott – ‘Jack’
Initial Ideas;
- Narrative based
- 2 characters – male and female
- Cuts to performance – Female singer based in a white room with a band
- Predominantly outside locations - representing different seasons
The Pop genre allows for a wider range of ideas, either conforming to the music video or challenging the forms and conventions.
Problems;
- Quality of locations
- Lighting outside locations is hard on a small budget
- Having no budget means it is hard to get professional equipment, locations etc. in order to make the outside scenes look professional
- outside weather is unpredictable
- Mainstream genre will make it difficult to create a video that will stand out
Rihanna – ‘G4L’
Initial Ideas;
- Performance based
- Female
- Locations – Dark, ‘lower class areas’, ‘the streets’
- Main location – Prison Cell
- Cuts to shots of the same female outside of the cell – ‘Gangsta’ feel
This genre is a unique genre that is not widely known. It’s very close to R’n’B and mixed with influences of grime. The gritty sound to this song makes it different from many songs and allows the opportunity to create an edgey, dark and creative video.
Problems;
- Finding locations of such a specific idea/appearance
- Music artist is very mainstream
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